Cannabis Advisory Committee

Cannabis Advisory Committee

The Cannabis Advisory Committee (CAC) is tasked with advising DCC on the development of relevant standards and regulations for commercial cannabis businesses, including those necessary to protect public health and safety. These requirements are guided by Business and Professions codes.  

The CAC is expected to provide valuable input to DCC’s development of regulations and standards through its comprehensive representation and each individual member’s unique perspective on consumer, community, and market issues. In addition, the CAC will provide an important venue for DCC to hold robust public discussions that support the development of an innovative regulatory framework that benefits all Californians and results in a safe, sustainable, and equitable cannabis market.

Committee members

The CAC members are: 

  • Ali Jamalian, Chair – CEO, Kiffen LLC
  • Kristin Nevedal, Vice Chair – Director, County of Mendocino Cannabis Department
  • Amber Baur – Executive Director, United Food and Commercial Workers Western States Council
  • Antonio Frazier – President, Sonoma Lab Works 
  • Beverly Yu – Government Affairs Director, United Domestic Workers (UDW/American Federation of State, County, Municipal Employee Local 3930) (alternate)
  • Christine De La Rosa – CEO & Co-Founder, The People’s Ecosystem 
  • David Woolsey – Police Sergeant, San Jose Police Department, Division of Cannabis Regulation
  • Dr. Ellicott Matthay – Social Epidemiologist and Assistant Professor, NYU Grossman School of Medicine; Affiliate, University of California San Francisco and University of California Berkeley
  • Dr. Imani Brown – Social Equity Program Director, City of Los Angeles
  • Jeff Merriman – Program Manager, Nevada County, Cannabis and Code Compliance Division
  • Jeremy Brown – Co-Owner, Booney Acres; District 4 Supervisor, Trinity County
  • Madison Shockley III – Owner, Off the Charts South Los Angeles
  • Matthew Broad – Legislative Advocate at Broad and Gusman, representing California Teamsters (alternate)
  • Matthew Clifford – Attorney, Trout Unlimited
  • Paul Tupy – Deputy Division Chief, Northern Division, Department of Alcoholic Beverage Control
  • Sara Payan-Pehrson – Public Education Officer, The Apothecarium
  • Terry Brennand – Government Relations Director, Service Employees International Union (SEIU) California State Council

DCC is always recruiting for new members and accepts applications on an ongoing basis. To be considered, please fill out the CAC application form and submit it with your resume to  


CAC meeting notices will be posted here.

Past meetings

Annual reports

Each year the committee issues a report that describes:

  • What they did during the previous year
  • Recommendations made
  • Whether recommendations were implemented

The committee has issued the following reports: